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January 25, 2021

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Updates:

✔️ Pinterest is now expanding its AR overlays into eyeshadow as well, with new, shoppable eyeshadow Pins showcasing products from Lancome, YSL, Urban Decay, and NYX Cosmetics. Learn more about this update here.

✔️LinkedIn's following Twitter's lead with the addition of new reply control tools on your LinkedIn posts, which enable users to restrict who's able to comment on their platform updates. Click here to read the whole article.

✔️Snapchat has confirmed that it's testing a new dark mode option with a small percentage of users, moving into line with almost every other app that now has a low light option. Click here to learn more.

✔️TikTok has launched a new Creator Portal platform in order to provide additional guidance and tips to help you maximize your in-app presence. check out the new Creator Portal here.

HOLIDAYS 1/26/2021:

  • Australia Day

  • Peanut Brittle Day

  • Spouse’s Day

 
 

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January 22, 2021

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Updates:

✔️Facebook has announced that it will be referring its decision to indefinitely suspend the account of former US President Donald Trump to its recently activated Oversight Board, an independent panel of experts which Facebook has established to adjudicate on the platform's more controversial, and complex, policy decisions. Learn more about this update here.

✔️Twitter has issued a reminder that its updated verification policy will come into effect this Friday - which also means that all currently verified profiles that don't comply with the new requirements are at risk of losing their vaunted blue tick. Click here to read the whole article. If you have a verified account, it's worth checking to ensure you meet the updated requirements here.

✔️Google announced a new deal that will see it pay French publishers for news content, as part of its Google News Showcase program. Click here to learn more.

✔️TikTok has shared a new overview of its ad platform, which includes a full rundown of the campaign set up process. Click here to access TikTok's Ad Manager, and use the notes in the video to put together your promotion.

✔️Recap of this week’s news.

HOLIDAYS:

Saturday, January 23rd is

  • Pie Day

  • Visit Your Local Quilt Shop Day

  • Measure Your Feet Day

  • Handwriting Day

Sunday, January 24th is

  • Beer Appreciation Day

  • Peanut Butter Day

  • Belly Laugh Day

  • Talk Like a Grizzled Prospector Day

 
 

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January 21, 2021

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Updates:

✔️Facebook is rolling out an updated 'Account Quality' dashboard within Business Manager, which is designed to help Page admins and support staff keep track of any suspended ads or impacted posts as a result of rule violations or other enforcement actions, and to better explain the reasoning for each. Learn more about this update here.

✔️Pinterest tests new stories panel at the top of user feeds. Click here to read the whole article.

HOLIDAYS 1/22/2021:

  • Answer Your Cat’s Questions Day

  • Hot Sauce Day

  • Celebrate Your Life Day

  • Blonde Brownie Day

 
 

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January 20, 2021

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Updates:

✔️Facebook has announced a significant update to its Automatic Alt Text - or AAT - process, which will ensure that more images on the platform are readable by screen readers, enabling vision-impaired users to get a better experience within Facebook's apps. Read the whole article here.

✔️YouTube outlines how ‘Shorts’ views and counted, and how they’ll impact channel analytics. Learn more about this update here.

✔️Pinterest unveiled a new, 'Dynamic Creative' ad process which will let you automate the ad creation and targeting process for your campaigns based on individual user behavior. Read more here.

✔️TikTok is looking to prompt more engagement between creators and their fans with the launch of a new Q and A option which lets you pose questions to creators that can then be answered in future video clips. Check this new update here.

HOLIDAYS 1/21/2021:

  • Hugging Day

  • Playdate Day

  • International Sweatpants Day

  • Women’s Healthy Weight Day

  • Granola Bar Day

  • Squirrel Appreciation Day

 
 

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January 19, 2021

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Updates:

✔️Facebook has announced some tough measures to ensure that its platforms are not being used to organize or contribute to such. Read the whole article here.

HOLIDAYS 1/20/2021:

  • Disc Jockey Day

  • Cheese Lovers Day

  • Buttercrunch Day

  • Penguin Awareness Day

  • Day of Acceptance

  • Camcorder Day

  • Museum Selfie Day

 
 

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January 15, 2021

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Updates:

✔️ Instagram's currently testing a new option which would let you hide or unhide like counts on your posts. Read the whole article here.

✔️Twitter published an overall strategic guide, which includes prompts, insights, tips and templates to map out your tweet approach. Download the full Twitter 2021 Planning Guide here.

✔️YouTube launched a live test of its product tags with selected creators. Learn more about this update here.

✔️YouTube has added a new metric option within YouTube Studio analytics which shows you how well your video has performed in the first 24 hours after upload. Read the whole article here.

✔️Recap of this week’s news

HOLIDAYS:

Saturday, January 16th is

  • Nothing Day

  • Religious Freedom Day

  • International Hot and Spicy Food Day

  • Appreciate A Dragon Day

Sunday, January 17th is

  • Kid Inventor’s Day

  • Religion Day

  • Cable Car Day

 
 

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January 14, 2021

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Updates:

✔️ Facebook has launched a new 'Business Equality' resource center in order to help you increase your focus on diversity and representation within your every approach. Click here to read more.

✔️LinkedIn has launched a new education platform to help you learn more about effective use of LinkedIn ads, and the tactics that you can employ to generate better results. Click here to go to the new LinkedIn Marketing Labs to take any of the courses.

✔️TikTok has announced a raft of changes to its default privacy settings for younger users as part of its ongoing effort to implement better systems to protect vulnerable members of its audience. Which, given the younger skew of its user base, is a particularly important focus for the short-form video app. Read the whole article here.

✔️TikTok has launched a new program to support Black creators, as part of its broader effort to ensure greater diversity and representation on the platform. Learn more about this program here.

HOLIDAYS: 1/15/2021

  • Hat Day

  • Bagel Day

  • Strawberry Ice Cream Day

  • Pothole Day

 
 

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