May 12, 2021

Updates:

✔️Instagram has added a new 'Pronouns' option on user profiles which lets you select up to four pronouns so that people know how you should be referred to within interactions. Learn more about this update here.

✔️YouTube announced the next phase in their expanding focus on short-form content, with a new 'Shorts Fund' that will see YouTube pay out $100 million to top Shorts creators to provide additional support, and motivation, for their efforts. Read the article here.

✔️TikTok is working to establish stronger monetization processes for their short-form video content, in order to capitalize on their massive potential, and provide more motivation to keep their top users posting to the app, as opposed to moving on to more lucrative pastures. Click here to learn more.

✔️TikTok announced a range of new updates for their Safety Center, including new help resources to ensure that parents understand how to best protect their kids when they're using the app, and what tools they have at their disposal for reporting, detection, etc. Check out TikTok’s Safety Center here.

✔️ TikTok is currently testing a new tool that would let you recruit employees on the platform, and promote your internal workplace culture to potential candidates via TikTok clips. Learn more here.

HOLIDAYS 5/13/2021

• World Cocktail Day

• Top Gun Day

• Apple Pie Day

• Frog Jumping Day

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May 11, 2021

Updates:

✔️ Facebook is following Twitter's lead by adding new alert prompts when you go to share an article on Facebook if you haven't already opened the link themselves first. Learn more about this update here.

✔️The Instagram team is well on it’s way in developing Instagram for Kids, inspite of massive criticism of the project. Learn more here.

✔️ Instagram shared some new tips to help you make best use of the DM control tools available to you, while it's also shared a quick overview of how business accounts can apply product tags in feed posts, Stories, Reels and IGTV. Check it out here.

✔️Pinterest shared a new overview of how to utilize promoted Pins to help maximize your Pin marketing efforts. Check out the full Pinterest ads overview here.

✔️ Clubhouse Android version is now available. You can read more about the app's Android release here.

HOLIDAYS 5/12/2021

• International Nurses Day

• Receptionists Day

• Limerick Day

• Odometer Day

• Nutty Fudge Day

• Donate A Day’s Wages to Charity Day

• Third Shift Workers’ Day

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May 10, 2021

Updates:

✔️ Instagram test new “Reshare” sticker to better highlight feed posts re-shared to Stories. Learn more about this update here.

✔️Twitter’s new “Tip Jar” button leads to privacy issues. Click here to learn more.

HOLIDAYS 5/11/2021

• Eat What You Want Day

• World Ego Awareness Day

• Twilight Zone Day

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May 7, 2021

Updates:

✔️ Facebook has unveiled a raft of new messaging features across Messenger, Instagram Direct and Messenger Kids, with new, themed stickers and backgrounds, visual replies and read receipts on IG, improved audio recording tools and an updated archive feature. Learn more here.

✔️ Twitter has launched the next phase of their creator payment program, with a live test of a new tip jar option on selected user profiles, which will let you collect payments from your audience, as a means to support your efforts. Read the article here.

✔️Recap of this week’s news

HOLIDAYS

Saturday, May 8th is

• Windmill Day

• No Socks Day

• Train Day

• World Donkey Day

• Fair Trade Day

• Free Trade Day

• Iris Day

Sunday, May 9th is

• Mother’s Day

• Lost Sock Memorial Day

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May 6, 2021

Updates:

✔️ After launching an initial test of their Nextdoor-like 'Neighborhoods' feature for users in Calgary last October, Facebook has now announced the next stage of the project, which will see Neighborhoods released to regions across Canada as the first stage of a broader public launch. Learn more here.

✔️ Twitter announced a range of new video partnerships at their annual NewFronts event, including exclusive sports content from the MLB, WNBA and NHL, new news broadcasts from NBC, and other, exclusive video agreements that will further expand Twitter's partner content slate. Check it out here.

✔️ Twitter is now rolling out their new tweet image display format, which will mean that full-sized previews of attached tweet images are now shown within user timelines, as opposed to the current cropping down to fit your picture into a specific tweet image frame. Learn more here.

✔️ YouTube is now expanding Shorts to all US users, with broader access to the tool coming over the next week. Learn more about this update here.

✔️Snapchat has shared their latest slate of Snap Original programming, a key element of growth for the platform, while they also also previewed their new Creator Marketplace, which will eventually facilitate brand/influencer partnerships for on-platform campaigns. Read the article here.

HOLIDAYS 5/7/2021

• Tuba Day

• Space Day

• Public Gardens Day

• Military Spouse Day

• Love’s Baby Soft Day

• Cosmopolitan Day

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May 5, 2021

Updates:

✔️ Instagram has officially launched their new captions sticker in Instagram Stories, providing another way for you to expand the accessibility of your Stories content. Click here to read more.

✔️ Twitter has announced their latest acquisition, with web content reading platform Scroll becoming part of the tweet flock. Learn more about this update here.

✔️ Twitter launched a new podcast which will provide new insight into how the company utilizes user research and understanding to advance their systems, which could highlight some interesting user cases on Twitter data, and improve your platform understanding. Check this update here.

✔️ TikTok announced a range of new promotions, ad tools and education sessions to mark National Small Business Week - or National Small Business Month, as TikTok is calling it - which will help SMBs (Small and midsize businesses) make better use of the platform, and provide more opportunities for promotion via short video clips. Learn more about TikTok's ad library tool to get a better understanding of effective promotions here.

HOLIDAYS 5/6/2021

• No DietDay

• Password Day

• Beverage Day

• No Homework Day

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May 4, 2021

Updates:

✔️ Facebook has added a new element to their own iOS 14.5 prompts, which now employ a form of scare tactic to encourage you not to switch off data tracking. Learn more about this update here.

✔️Facebook launched a new Emotional Health resource center to mark the beginning of Mental Health Awareness Month, which will provide you with a range of self-help tips, exercises and external links to facilitate support. Check out the new Emotional Health Center here.

✔️With Mother's Day coming up, Facebook is taking the opportunity to promote the value of its Portal smart video calling device, as a means to stay connected with family in a more immersive, engaging way. Read the article here.

✔️ The next phase of the audio social push is here, with Twitter announcing that their Clubhouse-like Spaces feature is now being made available to all users, on both iOS and Android, with over 600 followers. Click here to learn more.

✔️ Clubhouse is progressing to the next stage of its Android app development. Learn more about this update here.

HOLIDAYS 5/5/2021

• Nail Day

• Hoagie Day

• International Midwives’ Day

• School Nurse Day

• Cartoonists’ Day

• World Maths Day

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May 3, 2021

Updates:

✔️Facebook is pushing ahead with its plan to implement full end-to-end encryption by default within all of its messaging tools. Read more about this update here.

✔️YouTube is testing a new comment display option, which will show viewer comments at specific, timed points within the playback, which could provide more context on their intention and meaning, while also highlighting where the best conversation is happening around each clip. Click here to learn more.

✔️TikTok announced that current ByteDance CFO Shouzi Chew has been appointed as the new CEO of TikTok. Read the article here.

HOLIDAYS 5/4/2021

• Star Wars Day

• 45 Day

• Teacher Appreciation Day

• K.I.N.D. Day

• Candied Orange Peel Day

• Renewal Day

• Poem on Your Pillow Day

• Petite And Proud Day

• Firefighters’ Day

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