December 22, 2021

Updates:

• YouTube has outlined some new updates to its YouTube Studio mobile app, which will give creators more flexibility to manage their channels on the go, while also making it easier to monitor performance across both desktop and mobile, as opposed to forcing channel managers to log in the on a desktop device. Read more about YouTube’s Studio updates here.

HOLIDAYS 12/23/2021:

• Roots Day

• Festivus

• Christmas Movie Marathon Day

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December 21, 2021

Updates:

• YouTube’s adding new Shorts-specific analytics elements to YouTube Studio, including a new card that will display how many of your Shorts have been remixed, as well as your most popular Shorts clips. Learn more here.

• Pinterest published a new, 57-page guide on how to set up your Pinterest Shop from a product listing perspective, which outlines the full details of each step to streamline the process. Download the new Pinterest ‘Set Up Shop: Feed Best Practices' guide here.

• TikTok is opening a new chain of delivery-only restaurants across the US. So Tiktok will convert viral recipe videos from the app into themed menu items. Click here to learn more about this update.

HOLIDAYS 12/22/2021:

• Date NutBread Day

• Forefather’s Day

• Cookie Exchange Day

• Short Person Day

• Mathematics Day

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December 20, 2021

Updates:

• Instagram is adding another way to promote your Instagram presence outside the app, with a new option to embed a mini version of your Instagram profile on third-party sites. Learn more here.

• Tiktok added a new GIF option within its Green Screen tool, which will let you select from a selection of moving GIFs to apply as your background when you use the Green Screen effect.. Read more about TikTok’s new additions here.

HOLIDAYS 12/21/2021:

• Short Girl Appreciation Day

• Winter Solstice

• Blue Christmas

• Look on the Bright Side Day

• Crossword Puzzle Day

• Flashlight Day

• French Fried Shrimp Day

• Yule

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December 17, 2021

Updates:

• Twitter is testing a new ‘Quote Tweet with reaction’ option that would let you capture a response to a tweet via the full-screen camera mode. Click here to learn more about this update.

• Twitter has published a new 2022 planning guide to assist in your tweet strategy, which includes a range of templates, tips and prompts to get you thinking about how to maximize your tweet approach over the next year. Download Twitter’s 2022 strategic guide here.

• Google has launched a new app designed to help creators monetize their online presence, with direct links to a digital storefront where you can sell whatever you like, via various payment methods. Click here to learn more.

• Snapchat has launched a new ‘Story Studio’ app to selected users, which provides a simplified, streamlined means to create more complex vertical videos, which you can then upload into the main app. Learn more here.

• Recap of this week’s news

HOLIDAYS:

Saturday is

• Bake Cookies Day

• Roast Suckling Pig Day

• International Migrants Day

• Answer the Telephone Like Buddy the Elf Day

Sunday is

• Look for an Evergreen Day

• Oatmeal Muffin Day

• Hard Candy Day

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December 16, 2021

Updates:

• Twitter announced that all videos uploaded within tweets will have auto captions enabled, providing more ways for users to consume video content in the app. Click here to learn more about this update.

• WhatsApp has added a new option to preview your voice messages before you send them, so you can feel more confident that you sound as you expect. Learn more here.

• YouTube's testing out a new option that will automatically provide a new link format for any places mentioned within YouTube clips, while it will also now let creators edit auto-chapters with text descriptions. Learn more about this update here.

• LinkedIn has published this new infographic which looks at what Gen Z consumers are looking for, while also providing a range of example of brands that have been able to maximize their Gen Z appeal. Click here to learn more about this update.

• Snapchat has revealed that it’s paid out more than $250 million in payments through its Spotlight short-form content funding program in 2021, which hasn’t always been a perfect solution to win over creators, but has helped Snap generate more interest in its own TikTok-like option as it seeks to combat rising competition in the space.

• NEW PODCAST: How to Uncover Your Own Remarkability with Rich Brooks. Listen here: jenlehner.com/067

HOLIDAYS 12/17/2021:

• Ugly Christmas Sweater Day

• Maple Syrup Day

• Underdog Day

• Wright Brothers Day

• Device Appreciation Day

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December 15, 2021

Updates:

• Meta’s looking to encourage more creators into the AR ecosystem by opening up its Spark AR Go app in closed beta, which lets anyone create their own AR effects for Instagram within a simplified app flow. Click here to register your interest in the Spark AR Go beta program.

• Instagram published 13-page new predictive trends report for 2022 which highlights key trends in several areas, including food, wellnesss, memes, and fashion and beauty. Check out Instagram’s 2022 Trends Report here.

• Pinterest announced that users can reply to Pin comments with an Idea Pin video, providing similar functionality. Click here to learn more about this update.

• TikTok is estimated to reach 1.5 billion users next year, which would make it the second-biggest social media platform in the world, with of course Facebook being the biggest. Learn more about this update here.

HOLIDAYS 12/16/2021:

• Re-gifting Day

• Chocolate Covered Anything Day

• Day of Reconciliation

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December 14, 2021

Updates:

• Facebook has added– a new live chat option for those locked out of their accounts. What? Live support on Facebook, Wow, Facebook, it’s only taken you like 15 years.

• Instagram has officially announced that you can now reply to post comments with Reels, providing another way to integrate Reels into the Instagram process. Click here to learn more.

HOLIDAYS 12/15/2021:

• Cat Herders Day

• Lemon Cupcake Day

• International Tea Day

• Wear Your Pearls Day

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December 13, 2021

Updates:

• Facebook launched a new design for Facebook Live on desktop and mobile to make it easier for you to go live. Learn more here.

• Meta has launched new ‘Year in Review’ elements on both Facebook and Instagram, which provide users with an overview of some of the key moments they’ve shared on each platform throughout 2021. Click here to read more about this update.

HOLIDAYS 12/14/2021:

• Monkey Day

• Roast Chestnuts Day

• Bouillabaisse Day

• Energy Conservation Day

• Free Shipping Day

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