April 28, 2021

Updates:

✔️Facebook launched new legal action, in conjunction with Gucci, over the sale of counterfeit goods on their platform. Read more about Facebook's evolving legal enforcement efforts here.

✔️Facebook announced a new initiative, in conjunction with Goodwill Partners and Coursera, that will provide accredited social media ad digital marketing training to over 6,000 job seekers in the US, free of charge, via a new scholarship program. Click here to learn more.

✔️Facebook Messenger launched a new initiative to celebrate the work of teachers, as part of National Teacher Appreciation Day, which is coming up on May 4th. Read the article here.

✔️LinkedIn continues to see 'record engagement', with overall sessions up 29%, according to the latest performance update from parent company Microsoft. LinkedIn's also seeing steady growth in ad sales, in line with usage trends. Click here to learn more.

✔️Pinterest shared their latest performance update, showing steady increases in both users and revenue as the platform continues their push to maximize their business opportunities in more regions. Check out Pinterest's full Q1 2021 results overview here.

HOLIDAYS 4/29/2021:

• International Dance Day

• World Wish Day

• Zipper Day

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April 27, 2021

Updates:

✔️Facebook has announced an expansion of their partnership with Spotify which will let you share and listen to full-length music tracks and podcast episodes direct on Facebook, without having to open a third-party app. Click here to learn more.

✔️Apple has officially announced the launch of iOS 14.5, which includes new phone unlock options for people wearing face masks, a range of updated voice options for Siri. Learn more about this update here.

✔️Snapchat is now looking to maximize their investment in the next stage of interactivity, by acquiring 3D mapping platform Pixel8Earth, which will provide new capacity for Snap's advancing AR capabilities. Read the article here.

✔️Snapchat has shared some new insight into the rising hype around the coming NFL season, with the 2021 NFL draft set to be held later this week. Learn more here.

HOLIDAYS 4/28/2021:

• Superhero Day

• Stop Food Waste Day

• Clean Comedy DAy

• Pay it Forward Day

• Biological Clock Day

• Cubicle Day

• Blueberry Pie Day

• Guide Dogs Day

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April 26, 2021

Updates:

✔️Twitter is now closing in on the next stage of the project “Super Follow” and tipping options, incorporating both new options, within the back-end code of the app. Click here to learn more about this update.

✔️LinkedIn has announced that they will soon launch a new LinkedIn Learning Hub to provide more comprehensive overview, for both individuals and businesses, of potential training opportunities and career progression. Learn more about this update here.

✔️TikTok has published some new insights into how their users are engaging around the event, and how marketers can tap into such, in order to boost their Mother's Day promotions. Read TikTok's full Mother's Day insights here.

✔️Clubhouse is looking to capitalize on their opportunities with the announcement of a new, exclusive content deal with the NFL, which will see the league broadcast via a range of Rooms in the lead-up to the 2021 NFL Draft. Read the whole article here.

HOLIDAYS 4/27/2021:

• Morse Code Day

• Tell a Story Day

• Marine Mammal Rescue Day

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April 23, 2021

Updates:

✔️Facebook has announced new topic-based targeting options for their in-stream ads, as well as the first stage of ads in Instagram Reels, expanding their outreach options. Learn more here.

✔️TikTok has published an explanation of how the new process of Apple rolling out its new ATT data tracking prompts in all apps from next week will impact their ad offerings, with a range of changes set to come into effect. Find out more information about the full impacts in the TikTok Help Center overview for the iOS 14 update here.

✔️Snapchat has posted its latest performance update, showing solid increases in both usage and revenue throughout Q1 2021. Check it out here.

✔️Recap of this week’s updates.

HOLIDAYS :

Saturday, April 24th is

• Scream Day

• Pig in a Blanket Day

• Veterinary Day

• Firefly Day

• International Marconi Day

• Go Birding Day

• Save the Frogs Day

• Sense of Smell Day

• Independent Bookstore Day

Sunday, April 25th is

• Pinhole Photography Day

• Financial Independence Awareness Day

• DNA Day

• Zucchini Bread Day

• World Penguin Day

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April 22, 2021

Updates:

✔️ With Apple officially confirming that their new, opt-in data tracking prompts for apps will be rolling out to iOS users from next week, Facebook issued a reminder to developers and advertisers as to how they can prepare, and what, exactly, is likely to be impacted as a result of the change. Read more about this update here.

✔️Instagram is adding some new options to protect you from abusive DMs, with the capacity to filter DM requests that include offensive words, and a new way to stop users you've already blocked from contacting you via a different account. Click here to learn more.

✔️After previewing them at their recent Analyst Day overview, Twitter is now officially launching a live test of their new 'Professional Profiles', which will provide a new way for you to present yourselves on the platform, with dedicated tools and features aligned specifically with work use. Read the whole article here.

✔️Twitter announced that all users now have the capacity to upload and view 4K images within their tweets. Learn more about this update here.

✔️Pinterest has announced that they are expanding their partnership with Shopify to 27 new countries. Click here to learn more.

HOLIDAYS 4/23/2021:

• Talk Like Shakespeare Day

  Asparagus Day

  German Bear Day

  Lost Dog Awareness Day

  Day of Silence

  World Book Night

  English Language DAy

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April 21, 2021

Updates:

✔️Instagram is working on a couple of new stickers for Stories, as well as new Star Wars themed backgrounds for Direct chats, adding more options for engagement and presentation within the app. Click here to learn more.

✔️Twitter has added a new Fleets option which lets you add a background video or image to your Fleets frames, via your device camera or Camera Roll, which significantly expands your visual communications options. Read the whole article here.

✔️LinkedIn has published a new analysis of the most effective InMail tactics used by recruiters around the world, in order to highlight key engagement trends and notes to help optimize InMail outreach. Read LinkedIn's full InMail study here.

✔️YouTube announced an expansion of its slate of sponsorship opportunities available via YouTube Select, which will give you more ways to attach your promotions to specific moments and themes within the app. Learn more about this update here.

✔️Apple's controversial new data tracking pop-ups, which will directly ask iOS users to opt-in to tracking of their activity within each individual app, will come into effect from next week as part of the launch of iOS 14.5, the company has just confirmed. Read the article here.

HOLIDAYS 4/22/2021:

• Teach Your Children to Save Day

• Earth Day

• Thank you Thursday

• Jelly Bean Day

• Beagle Day

• Love Your Thighs Day

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April 20, 2021

Updates:

✔️Facebook announced a range of new audio tools including audio rooms. Click here to read more.

✔️Facebook is looking to expand user engagement around specific topics, with new displays of topics to follow now being shown to some users within the News Feed. Read the whole article here.

✔️Facebook is adding more ways for you to maintain control of your on-platform data, with a new option to transfer your Facebook posts and notes to Google Docs, Blogger and/or Wordpress, the latest element in its evolving data portability push. Learn more about this update here.

✔️Pinterest is looking to provide you with more ways to protect your IP on the platform with a new Content Claiming process, that will let you register your original content and manage its future use via Pins. Click here to read more about Pinterest's Content Claiming process.

✔️Clubhouse announced that's it's secured a new, Series C funding round which values the company at $4 billion. Read the article here.

✔️Reddit shared a first look at its coming audio tool 'Reddit Talk', which is essentially Clubhouse within subreddits, providing another way for users to connect within the app. Learn more here.

HOLIDAYS 4/21/2021:

• World Creativity and Innovation Day

• World Stationery Day

• Bulldogs Are Beautiful Day

• Chocolate Covered Cashews Day

• American Red Cross Giving Day

• Tea Day

• Banana Day

• Administrative Professionals Day

• Kindergarten Day

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April 19, 2021

Updates:

✔️TiK Tok has added a 'Business Creative Hub' content showcase, which is now available to business accounts within the app. Click here where you can find out more about TikTok's new Business Creative Hub.

HOLIDAYS 4/20/2021:

• Volunteer Recognition Day

• Chinese Language Day

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