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May 7, 2021
Updates:
✔️ Facebook has unveiled a raft of new messaging features across Messenger, Instagram Direct and Messenger Kids, with new, themed stickers and backgrounds, visual replies and read receipts on IG, improved audio recording tools and an updated archive feature. Learn more here.
✔️ Twitter has launched the next phase of their creator payment program, with a live test of a new tip jar option on selected user profiles, which will let you collect payments from your audience, as a means to support your efforts. Read the article here.
✔️Recap of this week’s news
HOLIDAYS
Saturday, May 8th is
Windmill Day
No Socks Day
Train Day
World Donkey Day
Fair Trade Day
Free Trade Day
Iris Day
Sunday, May 9th is
Mother’s Day
Lost Sock Memorial Day
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May 6, 2021
Updates:
✔️ After launching an initial test of their Nextdoor-like 'Neighborhoods' feature for users in Calgary last October, Facebook has now announced the next stage of the project, which will see Neighborhoods released to regions across Canada as the first stage of a broader public launch. Learn more here.
✔️ Twitter announced a range of new video partnerships at their annual NewFronts event, including exclusive sports content from the MLB, WNBA and NHL, new news broadcasts from NBC, and other, exclusive video agreements that will further expand Twitter's partner content slate. Check it out here.
✔️ Twitter is now rolling out their new tweet image display format, which will mean that full-sized previews of attached tweet images are now shown within user timelines, as opposed to the current cropping down to fit your picture into a specific tweet image frame. Learn more here.
✔️ YouTube is now expanding Shorts to all US users, with broader access to the tool coming over the next week. Learn more about this update here.
✔️Snapchat has shared their latest slate of Snap Original programming, a key element of growth for the platform, while they also also previewed their new Creator Marketplace, which will eventually facilitate brand/influencer partnerships for on-platform campaigns. Read the article here.
HOLIDAYS 5/7/2021
Tuba Day
Space Day
Public Gardens Day
Military Spouse Day
Love’s Baby Soft Day
Cosmopolitan Day
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May 5, 2021
Updates:
✔️ Instagram has officially launched their new captions sticker in Instagram Stories, providing another way for you to expand the accessibility of your Stories content. Click here to read more.
✔️ Twitter has announced their latest acquisition, with web content reading platform Scroll becoming part of the tweet flock. Learn more about this update here.
✔️ Twitter launched a new podcast which will provide new insight into how the company utilizes user research and understanding to advance their systems, which could highlight some interesting user cases on Twitter data, and improve your platform understanding. Check this update here.
✔️ TikTok announced a range of new promotions, ad tools and education sessions to mark National Small Business Week - or National Small Business Month, as TikTok is calling it - which will help SMBs (Small and midsize businesses) make better use of the platform, and provide more opportunities for promotion via short video clips. Learn more about TikTok's ad library tool to get a better understanding of effective promotions here.
HOLIDAYS 5/6/2021
No DietDay
Password Day
Beverage Day
No Homework Day
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May 4, 2021
Updates:
✔️ Facebook has added a new element to their own iOS 14.5 prompts, which now employ a form of scare tactic to encourage you not to switch off data tracking. Learn more about this update here.
✔️Facebook launched a new Emotional Health resource center to mark the beginning of Mental Health Awareness Month, which will provide you with a range of self-help tips, exercises and external links to facilitate support. Check out the new Emotional Health Center here.
✔️With Mother's Day coming up, Facebook is taking the opportunity to promote the value of its Portal smart video calling device, as a means to stay connected with family in a more immersive, engaging way. Read the article here.
✔️ The next phase of the audio social push is here, with Twitter announcing that their Clubhouse-like Spaces feature is now being made available to all users, on both iOS and Android, with over 600 followers. Click here to learn more.
✔️ Clubhouse is progressing to the next stage of its Android app development. Learn more about this update here.
HOLIDAYS 5/5/2021
Nail Day
Hoagie Day
International Midwives’ Day
School Nurse Day
Cartoonists’ Day
World Maths Day
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May 3, 2021
Updates:
✔️Facebook is pushing ahead with its plan to implement full end-to-end encryption by default within all of its messaging tools. Read more about this update here.
✔️YouTube is testing a new comment display option, which will show viewer comments at specific, timed points within the playback, which could provide more context on their intention and meaning, while also highlighting where the best conversation is happening around each clip. Click here to learn more.
✔️TikTok announced that current ByteDance CFO Shouzi Chew has been appointed as the new CEO of TikTok. Read the article here.
HOLIDAYS 5/4/2021
Star Wars Day
45 Day
Teacher Appreciation Day
K.I.N.D. Day
Candied Orange Peel Day
Renewal Day
Poem on Your Pillow Day
Petite And Proud Day
Firefighters’ Day
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April 30, 2021
Updates:
✔️Instagram is rolling out two new features for IG Live - the capacity to mute your audio during a live-stream, and the option to switch off your video during the live broadcast. Read the whole article here.
✔️Instagram has published the first edition of their new 'Instagram Insider' digital magazine, which aims to highlight key content trends, based on Instagram activity, as well as influential creators on the platform. Download Instagram Insider digital magazine here.
✔️Pinterest shares insights into the latest search trends as pinners look beyond the pandemic. Check out Pinterest's full listing of trend insights here.
✔️Recap of this week’s news
HOLIDAYS for the Month of May 2021:
Asian Pacific Heritage Month
Military Appreciation Month
Foster Care Month
Mystery Month
Recommitment Month
Older Americans Month
National Salad Month
Gifts from the Garden Month
Deck Safety Month
Bike Month
Get Caught Reading Month
Hamburger Month
Golf Month
Photo Month
Barbecue Month
And on Saturday, May 1st is
Global Love Day
Space Day
Purebred Dog Day
International Workers’ Day
School Bus Drivers Day
Executive Coaching Day
Mother Goose Day
New Home Owners Day
School Principal’s Day
Join Hands Day
Free Comic Book Day
Lei DAy
Sunday, May 2nd is
World Laughter Day
Baby Day
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April 29, 2021
Updates:
✔️Facebook is looking to provide more promotional tools for brands on WhatsApp, in order to raise awareness of their connection options via message. Read the article here.
✔️Facebook just keeps on keeping on, with the platform reporting increases in both users and revenue in the first quarter of 2021, while it's also maintained significant momentum in its 'Other revenue' category, largely driven by Oculus VR and Portal smart speaker sales. Click here to learn more about this update.
✔️YouTube's parent company Alphabet reported their Q1 2021 results, which showed that YouTube brought in $6 billion in ad revenue for the period, up 49% year-on-year. That's a huge result, which now puts YouTube on pace to beat digital video rival Netflix in annual earnings. Learn more here.
✔️LinkedIn published their 2021 listing of the top 50 companies to work for, based on a range of factors, including company stability, accessible opportunities and gender diversity, among others. Click here to take a look at the full LinkedIn Top Companies 2021 overview.
✔️Pinterest has announced a range of new events and features for Mental Health Awareness Month, as it looks to play a role in addressing mental health concerns, which are evidently - based on on-platform search activity - increasingly front of mind for many Pinners. Read the whole article here.
✔️TikTok is looking to help you gain more direct insight on potential customers via a new Lead Generation ad option, which will let you capture user data direct from your in-stream ads. Learn more about the option here.
HOLIDAYS 4/30/2021:
Hairball Awareness Day
Honesty Day
Oatmeal Cookie DAy
International Jazz Day
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