Susie Moore is a New York based confidence coach and author. She’s been featured everywhere (really) and figured out how to get all that media attention without a degree or a PR machine behind her. She teaches others how to pitch and “guest post” at outlets that will get you noticed!
Susie breaks down why she decided to start her side-hustle (now full time) and why getting free media was her only strategy in the beginning.
Find out why going after big media outlets is a better option, and the simple strategy Susie used.
She also shares her mind-set that enabled her to go for it (front row style) and the 2 key questions to ask yourself.
Hear why starting small isn’t the best strategy. It’s so simple, you’ll wonder why this didn’t think of this yourself.
Susie didn’t hold back with the how-to details. She shares the 4 key steps to getting incredible (free) media coverage and how to leverage it so it doesn’t just make you famous but translates into business.
She also shares how to pitch, along with who to contact and where.
While she admits that almost anything will work if you throw enough pitches out there, she explains how she does for herself and how you can do the same thing. It’s not as hard or as time-consuming as you think.
Bonus: This one strategy has yielded incredible results for Susie’s clients and she shares real-life examples. Mind-blowing simplicity, with incredible results here.
Be prepared to take notes as she outlines how you can take evergreen content (your best stuff) and match it up with a hot-in-the news-story going on right now. This will position you as a sought-after expert and give you a huge boost in visibility.
Plus, she’s the queen of repurposing content! She shares 6 specific things you can do today with content you’ve already created! No need to spend energy on new content when you have articles and posts or videos ready and waiting to be highlighted again.
This is genius and something you’ll want to do today!
Susie shares how we self-sabotage by making things much more complicated than necessary. In fact, she has 2 questions she asks when starting something new:
Let me know your takeaways, after you listen!