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Navigating the Challenges of a Maturing Business with Jon Loomer

Navigating the Challenges of a Maturing Business with Jon Loomer

When I first started my business and was learning about Facebook ads, I was obsessed with Jon Loomer’s content. He is arguably the most knowledgeable Facebook ads person out there, but more importantly, he’s a great teacher. 

He started his business in advanced Facebook advertising beginning in 2012. He experienced some bumps in the road over the past few years but listen to how he addresses these challenges…I think you’ll be inspired.

Jon shares some really powerful things with us:

  • How he started his business

  • His journey into TikTok

  • What’s new in Facebook ads

  • What his content creation process looks like behind the scenes

  • The importance of being scrappy and the value of seeking out mentors and advisers

  • The importance of staying focused and being transparent with clients and customers

  • The challenges of managing growth and scaling operations, and the role of innovation in a constantly changing market.

Build a Secret Society with Michael F. Schein

Build a Secret Society with Michael F. Schein

Today, we’re talking about building a secret society.

I know…you’re probably thinking “that's a weird topic”...

… but when Michael F. Schein ( Head Hype Man at MicroFame Media, and author of the “Hype Handbook”) emailed me and shared that he had been exploring secret societies as a way of building relationships and scaling business, I knew I wanted to hear more. I mean, if you put “secret” in front of something, doesn't it kind of force you to want to know more???


So I took the bait and I'm so glad I did. Mike shares some really compelling things with us:


✔️ How he conducted an experiment of creating a secret society, and his surprising results

✔️What the difference is between building a secret society and networking

✔️ How to select the people for your own secret society

✔️ Why you might want to consider starting a secret society of your own.

Quizzes: More Than Just the Best Lead Magnet with Deidra Helmig

Quizzes: More Than Just the Best Lead Magnet with Deidra Helmig

Deidra is on a quest to help online entrepreneurs find success on their own terms. She is helping them build a business that will feed their soul and bring them freedom and ease into their lives.

In this episode, Deidra answers these questions:

📝 Why are quizzes THE best lead magnet out there?

📝 What are the different ways you can use a quiz in your business?

📝 What type of business is a quiz perfect for?

📝 What's the first thing you should think of when you want to do a quiz?

📝 What are the biggest mistakes that people make when they build their own quiz?
📝 If you’re promoting your own products, what would be a good next step after the quiz?

📝 How techy does someone have to be to set up a quiz funnel?

Setting Expectations with your Virtual Assistant

Setting Expectations with your Virtual Assistant

So often I hear from people who have hired virtual assistants in the past and have been unsuccessful…they are really frustrated. And honestly, I think that 90% of the time it's because of a failure to communicate expectations.

The good news is that there are very simple and effective ways to set clear (and reasonable) expectations!

In this short episode, I walk you through those steps, and share some of my best tips for communicating your expectation so that you can work in lock step with your “perfect match” virtual assistant.

The Actual ROI of Having a Virtual Assistant

The Actual ROI of Having a Virtual Assistant

Last week we talked about how you could go on vacation for a month if you have a VA, and what you can actually expect of them to not only keep your business running, but how to make sure it thrives.

Today, I want to talk to you about the thriving part, because a lot of people don't realize that beyond the built-in ROI or return on investment of having a VA, there's an actual direct ROI if you set things up correctly with your virtual assistant.

I also share:

💰 the “built-in” ROI of a virtual assistant

💰 what perpetual revenue drivers are and how they directly affect the bottom line in your business

💰 how to leverage your team to add value to all of your existing offers

💰 how my VA increased the value of my signature program, Front Row CEO, exponentially

What to Expect From Your VA When You Are on Vacation

What to Expect From Your VA When You Are on Vacation

Can you leave for vacation knowing that your business is fine without you?

Well, yes!

I just finished a one-month European tour and it was amazing - it was a true vacation! Meaning, I left my laptop at home.

I was able to do this because my team kept the business running without me.

If you are ready to ditch the laptop and hit the highway, but are unsure what you should expect from your virtual assistant or from your team, this episode is for you!

I also share:

  • Why I don’t recommend the "laptop lifestyle".

  • Why you don’t have to worry about traveling for a month or so

  • How your VA should protect your time while you’re on vacation

  • Why your VA should handle your inbox

  • The magnificent "catch-up" list

How to Go From Best-Kept-Secret to The One Who Wrote the Book in just 30 Days with Steve Gordon

How to Go From Best-Kept-Secret to The One Who Wrote the Book in just 30 Days with Steve Gordon

Steve Gordon is a 2-time entrepreneur, bestselling author of 5 books, including “Unstoppable Referrals”, and his latest book, “The Magnetic Author Method”. He's interviewed over 185 world-class entrepreneurs on “The Unstoppable CEO Podcast.” Steve and his team help smart entrepreneurs go from being the best-kept-secret in their industry to being "The Person Who Wrote the Book" in 30 Days.

How to uncover your own remarkability with Rich Brooks

How to uncover your own remarkability with Rich Brooks

Our guest today has been on the show before, but I had to have him back because there was so much we needed to talk about!

Rich Brooks is the founder and president of flyte new media, a digital agency in Portland, Maine, and is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.

Today, we’re talking about our own remarkability.


Eat Your Plants Off with Stefanie Ignoffo

Eat Your Plants Off with Stefanie Ignoffo

In this brand new podcast episode, I chat with Stefanie Ignoffo, the founder of Plantspiration NFP Inc., and Food For Life Instructor with the Physicians Committee for Responsible Medicine.

This isn’t the kind of conversation you normally hear on the Front Row Entrepreneur podcast, because a good bit of this is about wellness.

But when I discovered Stefanie Ignoffo, I knew I HAD to have her on the show! Her story is amazing and her energy and passion is off the charts. You’ll see what I mean when you listen.