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HOW TO FIND IDEAS FOR CONTENT WHEN YOU ARE STUCK

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In the world of blogging, content marketing, and online entrepreneurship, sometimes one of the biggest challenges we face is trying to figure out WHAT TO TALK ABOUT.

I know I’m not the only one who has spent the better part of a morning staring at a blinking cursor on a computer screen and feeling discouraged. It happens.

When I’m really stuck, I have a go-to list of exercises and resources and I’m going to share those with you today (Make sure to download the comprehensive cheatsheet and workbook below.)

  1. Amazon (the Bestsellers section and the Most Wished For categories — just make sure you drill down!) Look in the comments for questions that might help you.

  2. eBay Reviews & Guides

  3. Answer the Public http://answerthepublic.com/

  4. Portent Idea Generator https://www.portent.com/tools/title-maker

  5. Take a peek at what’s trending on YouTube (type in your topic) https://trends.google.com/trends/hotvideos

  6. Google Trends

  7. Hot Trends

  8. Graphiq Search (alternative to Google Squared)

  9. Yahoo! Answers

  10. Dummies Research (what topics have they published books on?)

  11. Alexa (specifically their Top Sites by Category)

  12. Social Bearing (a search engine powered by tweets)

Also search on Google:

[topic/niche] +forum (example)

[topic/niche] +discussion (example)

[topic/niche] +community (example)

[topic/niche] +blog (example)

And of course, Twitter. Even if you are not a big Twitter user, when it comes to looking for ideas, it’s a gold mine and worth having an account if only for that purpose. Here’s what to do: (watch the video)


The very best way to come up with great ideas is to ask your audience. Even if your audience is very very small. Pick up the phone and call a customer or client and ask them what they want to know! Yes, the good old fashioned telephone works wonders!

If you have a list of ideas, but you just aren’t feeling motivated, you might be a little burned out. It happens to the best of us. No matter how passionate you may be about your business, some days are just blue days and it’s hard to get excited. On days like this, acknowledge what is happening and trust that the fire in your belly will return. In the interim, WALK AWAY for a little bit.

Work on something completely different, such as:

E-learning. Catch up on that online course you never finished.


Podcasts. Go for a walk and listen to a podcast that is outside of your niche. Find something inspiring.


Ted Talks. Listen to a random Ted Talk. These are marvelous for inspiration.


Listen to music.


Watch this.


Read a book (again, outside of your niche.)


Organize your workspace.

What do you do when you need a little motivation? I’d love to know. Reply below or send me an email jennifer@jenlehner.com

 

How To Use IFTTT TO Automate Your Life and Business

How to Use IFTTT to Automate Your Life and Business.

In this video tutorial I will be talking about how to set up your IFTTT applets. What is IFTTT? It stands for IF THIS THEN THAT. In essence it connects applications and devices together to automate things and make your life just a bit easier. These "applets" as they are called are "recipes" that trigger certain actions between apps and/or devices. 

There are literally hundreds if not thousands of combinations of these applets you can set up to help you manage lots of mundane, day-to-day tasks.

HOW TO CREATE FUNNELS USING LINKEDIN

 

How to create funnels using LinkedIn. In this video, I show you how you can create LinkedIn funnels using your lead magnets as clickable publications to capture email address and yield amazing results.

No freebie to give away? Simply create a graphics that list your favorite industry tools or a checklist that relates to your niche or industry!

 

How to Pick the Right Webinar Platorm: A Complete Guide

There are so many webinar platforms, with new ones popping up each day. It's difficult to know which one to choose. Cost is a factor for most of us, as is reliability. But there may be other features you are looking for: screen sharing, automated email sequences, custom branding, etc. I've done my best to compare what I think are the most important elements for most broadcasters. Below each platform, I've added my personal commentary.
Jennifer: I suggest signing up for the free trials and taking your top choices out for a test run.

How to Use Meet Edgar

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Meet Edgar is a social media auto-scheduler. What makes it unique from Buffer and Hoot Suite is that it allows you to put content in one time, and then it circulates that content around the clock (based on a schedule that you set). 

You can send content out to Twitter, LinkedIn, and Facebook. 

There is a similar service, called RecurPost. I'll be doing a demo on that later. Big difference is that RecurPost is less expensive.


 
 
 
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