Hiring a Virtual Assistant is Completely Life-Changing with Lyndsay Morris

Lyndsay is a busy business owner who travels and speaks at industry events on top of running her successful business. Jen and Lyndsay discuss why she hired not one but two VA’s and how they started. 

Lyndsay shares the first things implemented. 

• How they mapped out (and created) their content plan for the entire year

• Providing a tool each month for the email list

• Uploading prepared content (for the year) so it’s ready to go

• Repurposing videos (this is genius)

Changing her content process is saving her 15 hours a month and 2020 is completely planned and prepared. 

Lyndsay enjoys the collaboration and partnership from her VA’s. The next steps include: 

• Building out a new site on Kajabi

• Creating animations for her site 

• Adding automation tools 

Lyndsay said the Front Row CEO course was the first training that showed her how to hire the help she needed so she could implement all the strategies she’s learned. 

• Use Lyndsay’s method to keep track of tasks with her team (no fancy software required) 

• Find out how leveraging her team is making travel easier

• Use Loom to create your training library 

• Find out how her team is building systems as they learn (and how it will accelerate growth!)

Lyndsay surprised Jen with news about her 2020 plans already in the works. She credits the Front Row CEO course for helping her make it happen. In her words it’s “life-changing.” 

RESOURCES

Voxer

Front Row CEO

Planoly

Loom

Generation Wellness

When to Know When it’s Time to Hire a Virtual Assistant

Today’s podcast covers an important topic. When to hire help. More importantly, how do you know when it’s the right time. 

I’m going to break this down so there is no more confusion.  

First, there’s the conventional thinking that you shouldn’t hire until you are super-successful and completely organized or when you hit a magical revenue amount. Only that day never seems to arrive. 

When will you know? 

I’m sharing some hard truths about what I experienced. I know many entrepreneurs will relate to the busy-ness of the day to day; except you never feel like you did anything to move your business forward. I certainly had plenty of days like that. 

I’m busting a few myths today:

• Just because you can, doesn’t mean you should. 

• Some actions provide exponential returns which is what you miss by doing it all. 

• I know all the reasons why not to hire. I was right there too. 

• No one can do it like I can/ you can. 

• I can’t afford it yet. 

There’s more than one way to hire and train. I outline just one of those that I’ve put into practice and helped other to do as well. 

One of the best things is not being all alone. Knowing my team has my back has made such a big difference. I want you to have that same feeling of support. Grab the resources so you can see how making your first hire can work for you. 

Why This Should be Your Word of the Year!

This podcast was originally a livestream on Facebook. I really enjoyed this conversation and I hope you do too. This is much shorter than the full livestream which you can see here. 

It’s all about your word(s) for 2020. I recommend adding this to your word (or words) as well. It’s going to make the rest of your words mean that much more! 

The word: Consistent 

I share: 

• Why 2019 was a break-through year for me because of consistency. 

• How it can help and why it’s not about being perfect. It’s about showing up.

• The reason that consistency brings exponential growth. 

• The way consistency created momentum and confidence. 

• How one simple act of consistency helped me be healthier.

• An honest conversation about creating content consistently. 

• A Quora content idea that you can use to position yourself as the go-to expert in your field. In less than 10 minutes a day. 

• Why I think starting small is the way to get massive results.

• A new super-power than everyone can own. 

• Why adding something works better to grow your consistency muscle.

• The power of having consistent offers in your business. 

What can you commit to creating consistently this year? 

Consistency is the thing that unlocks the magic

Front Row CEO Content Planning System

Best Tools, Apps, and Plugins for Entrepreneurs 2020

This is the third year in a row that we are offering this epic roundup of the best tools, apps, and plugins for entrepreneurs.

Each Tuesday, in my free online classroom, The Front Row, members submit the tools and apps that help them run their businesses more efficiently.

We've taken those submissions and organized them by category and purpose. We've also made note of the tools we use and love.

Did we leave out one of your favorites? Let us know in the comments.

How to Create a Successful Online Business in a Niche That Has Nothing To Do with Business

Miriam is an artist and small business owner. She is always crafting plans for her business. She has greatly evolved her art making business and now design products with her art that has a more modern and contemporary vibe.

After 911 she jumped ship and left her fancy job on Wall Street to be an artist.

But she kicked the "starving artist" persona straight to the curb and has proven that you can absolutely have a successful online business without teaching business stuff.  

Miriam suggests to have your own site with your outstanding brand and messaging - it’s a way that you don't have to compete with Etsy’s (and other bigger markets) lower prices so you can offer something that's very exclusive and very high-end and personal.

When she first started her business and doing Facebook ads, just targeting the right audience makes the difference. The next thing she did was putting a video series together with her launch and that worked really well with her audience.

For the people who are coming to her for the art classes, she gives them a step by step on how to learn a painting process. Her philosophy is that they shouldn't be learning how to copy a project, but how to learn a process.

She invests in her business - in learning, support and coaching. These are just necessary steps to scale the business. When she invests to things/people/course, she uses this formula: Is the nudge going to bring me in x number of people? What is my break-even on it?

She suggests the book Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing by  Brian Kurtz

One of the things that made her stand out to her audience is by sending them snail mail. She said that it is something that really all of us should be considering. Recently, she sent out a hundred mail pieces and costs her about a hundred dollars and she made about $6,000 on it. 

“Sometimes these things that we do, it may not get you that intended result , but then it has a ripple effect later down the line” - one client of Miriam that received the snail mail didn't take her up on her particular offer that was mentioned in the mail but joined her other course. The client also mentioned that it made her feel special to get something in the mail and says that she wanted to be coached from like someone like Miriam, to learn from her - on how to treat customers.

We couldn’t resist: The Real Housewives dish!

RESOURCES

Book recommended by Miriam, "Overdeliver" by Brian Kurtz 

Miriam's book "A Writer's Sketch" 

Miriam's podcast: The Inspiration Place 

Real Housewives Barbies on Instagram 

Real Housewives "Watch What Crappens" podcasts