A Fresh Look at List Building and Email Marketing with Teresa Heath Wareing

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Today Jen is talking to Teresa Heath Waring, a friend she met sitting in the front row at Social Media Marketing World a couple of years ago. As a fellow front-rower and marketing expert, she and Jen talk all things email marketing.

If you read that and thought, email marketing, who does that anymore, then this episode is especially for you. Teresa explains she talked a good game but didn’t always follow through.

Sound familiar? Jen and Teresa dive into what’s working now (you need to hear this) and what’s not working.

Teresa shares 4 key questions to help you target your audience, so they absolutely love seeing you in their in-box. With examples!

Teresa shares in true confession style what not to do, and her biggest regret when it comes to email marketing. This is so many of us and her story will help you realize that you have what you need to use this as part of your marketing strategy.

This conversation will help you understand the easiest way to connect with people who are eager to hear from you. Topics include:

  • Micro content, long form content – which one and why

  • Why consistency isn’t just a good idea

  • A new way to look at your lead magnet and content upgrades

  • Tags and segmenting – and how to make it super easy (you’re going to take notes here!)

  • Opening and closing salutations (this may include a story about Lady T!)

RESOURCES

Connect with Teresa

Response Suite

Teresa’s Social Media Checklists  

Short Cut Your Way to Social Media Success

Teresa’s Podcast, Social Media Marketing Made Simple

Teresa’s Course

HOW TO CREATE FUNNELS USING LINKEDIN

HOW TO CREATE FUNNELS USING LINKEDIN

 

How to create funnels using LinkedIn. In this video, I show you how you can create LinkedIn funnels using your lead magnets as clickable publications to capture email address and yield amazing results.

No freebie to give away? Simply create a graphics that list your favorite industry tools or a checklist that relates to your niche or industry!

 

How to Use Leadpages to Grow Your Email List

How to Use Leadpages to Grow Your Email List

LeadPages creates landing pages and other phenomenal tools that make it easy to: 

  1. Grow your email list

  2. Sell your products and services

  3. Build your audience

  4. Launch a new book or product

  5. Get more blog or podcast subscribers

  6. Grow your business

Click here to download the step-by-step guide:  

 
How to Use Leadpages

how to use leadpages

How to Use Leadpages

How to use LeadPages

how to use leadpages

how to use leadpages

how to use leadpages

how to use leadpages

How to use leadpages

how to use leadpages