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Podcast Guesting (and Hosting) Secrets with Joe Fier

Podcast Guesting (and Hosting) Secrets with Joe Fier

You're going to love this episode. I sat down with Joe Fier, the digital marketing expert and founder of the Hustle and Flow Chart Podcast. He shared some amazing tips and strategies for using podcasting, both as a guest and a host, to boost brand visibility and establish authority. Some of the highlights include:

  • Using the Dream 100 strategy to get all-star guests on your podcast and secure dream collaborations, even if you don’t have a podcast.

  • Maximizing the reach and impact of your content across various platforms.

  • Utilizing AI tools like Delphi AI for innovative content creation and audience engagement.

  • Crafting meaningful partnerships and managing sponsorships to benefit your brand.

  • Exploring the impact of AI on marketing and content creation, and the opportunities it presents.

  • Sharing his journey of balancing professional ambitions with personal life, including fatherhood and personal growth.

Dive deep with me and Joe into the tools and strategies essential for success in the digital age.

DM's, Bots and Gym Lockers: An Epic Marketing Mashup with Miriam Schulman

DM's, Bots and Gym Lockers: An Epic Marketing Mashup with Miriam Schulman

Recently I coached a group of entrepreneurs to adopt a beginner's mindset and we explored a checklist that every new business should consider. Surprisingly, even experienced entrepreneurs found immense value in going back to their entrepreneurial roots and reconnecting with fundamental practices.

Back to Basics: Revitalizing Your Business with a Beginner's Mindset

Back to Basics: Revitalizing Your Business with a Beginner's Mindset

Recently I coached a group of entrepreneurs to adopt a beginner's mindset and we explored a checklist that every new business should consider. Surprisingly, even experienced entrepreneurs found immense value in going back to their entrepreneurial roots and reconnecting with fundamental practices.

Navigating the Challenges of a Maturing Business with Jon Loomer

Navigating the Challenges of a Maturing Business with Jon Loomer

When I first started my business and was learning about Facebook ads, I was obsessed with Jon Loomer’s content. He is arguably the most knowledgeable Facebook ads person out there, but more importantly, he’s a great teacher. 

He started his business in advanced Facebook advertising beginning in 2012. He experienced some bumps in the road over the past few years but listen to how he addresses these challenges…I think you’ll be inspired.

Jon shares some really powerful things with us:

  • How he started his business

  • His journey into TikTok

  • What’s new in Facebook ads

  • What his content creation process looks like behind the scenes

  • The importance of being scrappy and the value of seeking out mentors and advisers

  • The importance of staying focused and being transparent with clients and customers

  • The challenges of managing growth and scaling operations, and the role of innovation in a constantly changing market.

Build a Secret Society with Michael F. Schein

Build a Secret Society with Michael F. Schein

Today, we’re talking about building a secret society.

I know…you’re probably thinking “that's a weird topic”...

… but when Michael F. Schein ( Head Hype Man at MicroFame Media, and author of the “Hype Handbook”) emailed me and shared that he had been exploring secret societies as a way of building relationships and scaling business, I knew I wanted to hear more. I mean, if you put “secret” in front of something, doesn't it kind of force you to want to know more???

So I took the bait and I'm so glad I did. Mike shares some really compelling things with us:

✔️ How he conducted an experiment of creating a secret society, and his surprising results

✔️What the difference is between building a secret society and networking

✔️ How to select the people for your own secret society

✔️ Why you might want to consider starting a secret society of your own.

Quizzes: More Than Just the Best Lead Magnet with Deidra Helmig

Quizzes: More Than Just the Best Lead Magnet with Deidra Helmig

Deidra is on a quest to help online entrepreneurs find success on their own terms. She is helping them build a business that will feed their soul and bring them freedom and ease into their lives.

In this episode, Deidra answers these questions:

📝 Why are quizzes THE best lead magnet out there?

📝 What are the different ways you can use a quiz in your business?

📝 What type of business is a quiz perfect for?

📝 What's the first thing you should think of when you want to do a quiz?

📝 What are the biggest mistakes that people make when they build their own quiz?
📝 If you’re promoting your own products, what would be a good next step after the quiz?

📝 How techy does someone have to be to set up a quiz funnel?

Setting Expectations with your Virtual Assistant

Setting Expectations with your Virtual Assistant

So often I hear from people who have hired virtual assistants in the past and have been unsuccessful…they are really frustrated. And honestly, I think that 90% of the time it's because of a failure to communicate expectations.

The good news is that there are very simple and effective ways to set clear (and reasonable) expectations!

In this short episode, I walk you through those steps, and share some of my best tips for communicating your expectation so that you can work in lock step with your “perfect match” virtual assistant.

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